While Earth Month gives us a special opportunity to truly focus on the environment, being mindful of our consumption should be a year-round endeavor. This is why so many of us have made the switch to sustainable clothing.
Although fast fashion isn’t entirely faux pas yet, opting to buy thrifted and vintage clothing or ethically made apparel has thankfully become the new wave, giving a platform for ingenious designers to showcase their innovative and repurposed garments. House of Sunny has quickly become an Instagram cult favorite for its painterly designs crafted from vegan yarns, while New York-based brand Cool Is A Construct makes use of deadstock and custom fabric to create its effervescent, made-to-order crop tops and micro-minis. With an emerging wealth of ultra-cool and environmentally conscious brands to shop from, embracing sustainable fashion doesn’t have to be hard.
Continue reading to discover six sustainable indie fashion brands.
Founded by Chloe Neu, Cool Is A Construct offers bright bold prints in the form of eye-catching halter neck dresses, matching bandeau and skirt sets, alongside sun-drenched bikinis and figure-flattering one-piece swimwear. While based in New York, the ethically made brand instantly transports its customers to tropical lands with its signature floral aesthetic.
UNLESS is a pioneer in the sustainable fashion industry as all of its products are 100% plant-based. Collaborating with Mother Nature for its designs, UNLESS leaves absolutely no plastic waste behind. Its clothing will naturally decompose if composted, but can also go back to the innovative brand for repairing and reselling.
While GANNI is known for its joyful and effortless approach to fashion, the Copenhagen-based ready-to-wear brand takes sustainability seriously, as it has increased its use of responsibly sourced fabrics to 73% in the past two years and is vocal about its goals for a more ethical future.
Inspired by the work of David Hockney, House of Sunny has a fun yet meticulous approach to design. Using environmentally aware technology for production, as well as recycled materials and biodegradable packaging, the London-based brand has achieved cult status amongst fashion It girls, with its eye for detail and compassion towards the Earth.
Inspired by the blurred lines between work and play, British lifestyle brand Lyle & Scott has reinvigorated its core pieces, using 100% sustainably sourced organic cotton in order to reduce water waste throughout the production process. The curated range of elevated basics will make it all too easy to embrace sustainable fashion.
Established as the antithesis to fast fashion, MaisonCléo creates truly one-of-a-kind designs that instantly make you want to leave the mall behind for good. With its positively sexy silhouettes and coquettish garments, the French brand has quickly become a runway favorite. Its Spring/Summer 2022 collection is also entirely handmade as founder Marie Dewet says “it’s a point of pride” to showcase how successful sustainable fashion can be.